Planeta Formación y Universidades participates in the Macrorrueda Colombia in Europe

Planeta Formación y Universidades was present, on 30 and 31 October in Madrid, at the most important international trade event outside Colombia organised by the Colombian Ministry of Commerce, Industry and Tourism. 

As a result of the agreement with ProColombia, the area of the Colombian Government responsible for the promotion of exports, tourism and investment in the country, the event brought together more than 100 international businessmen from different world markets of the European Union.

Within the framework of this meeting, Planeta Formación y Universidades organised, together with the Ministry of Trade, Industry and Tourism, and ProColombia, the Workshop on internationalisation for the European market, an online training course for the 200 Colombian exporters in which topics such as sustainability in Europe and the optimisation of finances for foreign trade in Europe were addressed.

Specifically, the day of the 30th included the presentation '10 years of the Colombia-EU Free Trade Agreement: Main results of its implementation and future opportunities' given by Francisco Javier Verdera Marí, Director of Sustainability and Regulatory Affairs of the consultancy KnOwence and professor at EAE Business School Madrid.